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	<title>Comments on: Now THIS is how to make an ad</title>
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	<link>http://conoroneill.com/2008/09/05/now-this-is-how-to-make-an-ad/</link>
	<description>Local stuff and other stuff from a blow-in</description>
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		<title>By: Conor O'Neill</title>
		<link>http://conoroneill.com/2008/09/05/now-this-is-how-to-make-an-ad/comment-page-1/#comment-123549</link>
		<dc:creator>Conor O'Neill</dc:creator>
		<pubDate>Fri, 19 Sep 2008 09:15:36 +0000</pubDate>
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		<description>I heard $10m out of the $300m they are paying the advertising agency. The second ad was even better. They have one more in the can and then they are switching to Mac-attack ads for a while.</description>
		<content:encoded><![CDATA[<p>I heard $10m out of the $300m they are paying the advertising agency. The second ad was even better. They have one more in the can and then they are switching to Mac-attack ads for a while.</p>
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		<title>By: JD</title>
		<link>http://conoroneill.com/2008/09/05/now-this-is-how-to-make-an-ad/comment-page-1/#comment-123522</link>
		<dc:creator>JD</dc:creator>
		<pubDate>Thu, 18 Sep 2008 15:38:49 +0000</pubDate>
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		<description>Am in the States this week (Tri-state area) and these series of ads for Microsoft are on tv constantly - how much is Seinfeld adding to his already sizeable fortune??!!</description>
		<content:encoded><![CDATA[<p>Am in the States this week (Tri-state area) and these series of ads for Microsoft are on tv constantly &#8211; how much is Seinfeld adding to his already sizeable fortune??!!</p>
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